Mission
Why she builds
To lead with physician-hearted vision, using innovation, clarity, and integrity to build ideas, systems, and care models that genuinely improve people’s lives.
Physician. Founder. Creator.
Chief Executive Officer and Founder
Board-certified family medicine physician. U.S. Army veteran. Telemedicine pioneer. Founder and CEO of Exilara.
To see farther, say the truth,
and then build it with you.
Medicine is
the heart
of the work.

In her own words
Dr. Laura Purdy, MD, MBA, is a physician, entrepreneur, military veteran, mother, and builder who has spent enough time inside healthcare to know that a bold idea is not the same thing as a blueprint. She sees what could be, but she is most interested in what can be built well.
Medicine is the heart of her work. Business and leadership are how she gives that work reach. She asks the question the room is avoiding, translates the complicated without making anyone feel small, and gives vision enough structure to survive real life.
Mission
To lead with physician-hearted vision, using innovation, clarity, and integrity to build ideas, systems, and care models that genuinely improve people’s lives.
Vision
A future where healthcare, business, and leadership are more human, more creative, and more transformative — because bold ideas are guided by love, excellence, and service.
02 / WHERE IT BEGAN · 2007–2021


Her Army career took her from Special Operations Civil Affairs medicine in East and West Africa to inpatient leadership and the COVID-19 response at Fort Campbell.
Guiding a medic through an emergency from hundreds of miles away is where her work in virtual care began.
“I have never been able to separate the business of healthcare from the people it touches. I do not think we are supposed to.”
Archival photographs from her Camies 2 Civies profile.
Battalion physician for a Special Operations Civil Affairs unit with teams across East and West Africa. Clinical support often happened by radio or phone, far from any hospital.
Managed adult and pediatric inpatients, caring for active-duty soldiers, family members, and retirees on the same service.
Led the inpatient service while continuing to carry a clinical load.
Senior medical authority for soldiers with complex or prolonged medical conditions, supporting their return to duty or transition to veteran status.
03 / BRINGING CARE CLOSER
In 2017, Dr. Purdy became MDLIVE’s first full-time employed physician. She completed more than 20,000 consultations and developed clinical protocols adopted into the platform’s national care model.
That work grew into clinical leadership at Hims & Hers, Wisp, OpenLoop, and other digital health companies—building the teams, care models, and systems behind virtual medicine.
More than 50 professional corporations consolidated. A provider network that grew past 500 clinicians.
Company-wide clinical initiatives, including the buildout of gender-inclusive care.
National clinical operations and the provider networks behind white-labeled virtual care.
04 / WHAT SHE IS BUILDING

Dr. Purdy founded Exilara to build healthcare brands on purpose, from the beginning. Four operating brands. Each with its own voice, a clear purpose, and the systems to carry its promise into real life.





Exilara · Founder, CEO/CMO
Behind every brand, system, and idea are people. We want our team members and colleagues to feel known, supported, trusted, and able to grow. The work should never become more important than the people doing it.
“The work matters, and so do the people carrying it.”
One care home · Swell Medical
RapidResponse and MeltOff now sit within Swell Medical, bringing fast-access care and weight-loss support into one familiar place to start.

Physician-led national medical group
LPMD Medical Group provides clinical care and clinical customer support across cash-pay healthcare environments. Exilara, operating through LPMD Health LLC, is the management services organization that supports the group.
The medical group also serves other MSOs and the businesses they support, retaining its own clinical identity and standards.

The Local
Dr. Laura hosts conversations about the experiences that change us, with room for honest questions, humor, and the parts of life that rarely fit in a biography.
Listen to the conversations
Administrator
Dr. Laura’s role is administration: helping the practice run clearly and consistently so its neurosurgeons can focus on patient care.

Dr. Laura supports the practice behind the care. The pediatric neurosurgical team guides families through diagnosis, treatment options, and next steps.
05 / THE WHOLE PERSON
A physician, a founder, a mother of five, a partner, and a musician.
Follow @drlaurapurdyAway from the stage
Between meetings and interviews, there is work to finish and family to come home to. Music is part of her life, too.

Care, out in real life
Dr. Laura created JellyMed so the music and festival community could bring the real version of the story without being shamed for it. Joy belongs in the health conversation. So do science, consent, and clear medical boundaries.

Sometimes the conversation starts in a clinic. Sometimes it starts at a festival. Either way, she wants to hear the whole story.



06 / MAKING ROOM FOR THE STORY
On I Am Wiser, Dr. Laura talks with people about the decisions, setbacks, and experiences that changed them. There is room for humor, hard questions, and a story that takes an unexpected turn.

I Am Wiser · In conversation
Dr. Laura and Dr. Junaid Kalia talk about medicine, technology, and the families behind the decisions.
Explore more conversationsI Am Wiser · With Kevin McCullough
I Am Wiser · With Justin Smith
I Am Wiser · With Dr. Colin Zhu
DR. LAURA PURDY, MD, MBA · CURRICULUM VITAE
Telemedicine Pioneer
Physician Executive
Entrepreneur · Speaker
Founded and leads a healthcare group serving patients, clinicians, and businesses through four operating brands.
Senior clinical authority and authorized official of the professional corporation for a telepsychiatry platform treating anxiety, depression, ADHD, and related conditions.
Directed clinical integration of a contactless remote patient monitoring platform supporting more than 20,000 patients daily. The company's system was the first of its kind to receive FDA clearance.
The senior clinical voice for a B2B telehealth company supplying provider networks, multistate licensing, and care delivery to digital health companies.
Led company-wide clinical initiatives for a national sexual and reproductive health telehealth company.
Owned the professional corporation and oversaw clinical expansion and regulatory compliance through a period of rapid growth, with a provider network that grew past 500 clinicians.
Provided direct virtual patient care on a contract basis across national telehealth platforms.
Served as the company's first full-time employed physician.
Education
Credentials
American Board of Family Medicine
Issued August 2014 · Credential 95531021
38 state medical licenses
Recognition
07 / WHAT STAYS THE SAME
Dr. Purdy does not separate excellence from love; the standard is high because people matter.

Army family photograph: Forbes Israel.
“Vision is not seeing what could be. It is caring enough to build what should be.”
DR. LAURA PURDY
The standards behind the work
We imagine beyond the status quo and create better ways for care, leadership, and systems to serve people.
We adapt, endure, and keep moving with courage, especially when the path is difficult.
We turn insight into meaningful change that helps people, businesses, and healthcare evolve.
We choose what is honest, ethical, and aligned, even when it requires discipline.
We pursue exceptional standards in thought, care, execution, and every experience we create.
We lead with humanity, compassion, and genuine care for the people behind every decision.
We make complex ideas understandable so people can move forward with confidence.
We use our gifts, knowledge, and leadership in service of something bigger than ourselves.
Speaking & media
Dr. Purdy speaks from experience: caring for patients, serving in the Army, leading clinical teams, and building healthcare companies. She talks openly about what those roles have taught her.
For keynotes, panels, interviews, and podcasts, contact her team with the topic, audience, and event date.
Invite Dr. LauraListen, watch & read

Pretty Powerful Podcast

BetterHealthTech

Innovation in Compliance with Tom Fox

Awesome Health

L’Officiel India

GLAM MOM Magazine

Healthline

I Am Wiser
Vogue

The Independent Physician’s Blueprint

Forbes Israel · ForbesPro

Telli Talks

The Avenue of the Strongest

TopDoctor Magazine

Veterans Radio

PUMP Magazine

Real People, Real Business

The Doc Lounge

Lunch and Learn with Dr. Berry

Camies 2 Civies

New York Lifestyles Magazine

Marie Claire Serbia

Times Monaco

Invigor Medical

Skin Deep

Rx for Success

Recommended Daily Dose

Strong Women In Medicine
POPSUGAR

Vision · Transformation · Leadership · Clarity · Love · Service